WENDY PARSLOW
Leading at the intersection of strategy, operations and team culture.
A Bit About Wendy…
I am an accomplished strategic business and people operations leader with a passion for leadership development. For more than 20 years, I’ve honed my craft of strategy development, operational planning, and maximizing leadership capability for purpose-driven organizations and small businesses.
I’m known for making the impossible realistic and helping leaders tackle challenging problems with expertise forged at the intersection of purposeful strategy, operational excellence and engaging team culture.
I help small businesses and solopreneurs bring order to chaos and get out of the burden of day-to-day demands with strategic, actionable plans.
I help leaders navigate the challenges of leadership growth and build strategic capability to get to “next”.
I energize audiences with speaking that, connected to my roots in the outdoor industry, presents new ways of thinking about leadership, culture and team dynamics.
Support for
Leaders.
Support for Organizations
& Small Businesses.
What People Are Saying
“Through [Wendy’s] guidance, I gained clarity on my core values and learned how to leverage my tactical experience as an asset rather than a limitation as I enter a strategic leadership role..”
“[Wendy] has a unique ability to turn abstract ideas into actionable plans, strategically align resources, and lead teams to success. Her talent for identifying and acting on opportunities for transformation was instrumental in driving significant achievements for REI's Experiences Division.”
“[Wendy] has an uncanny ability to find opportunity in challenge, transform complexity into order, and bring an abstract idea to life through strategic vision paired with a clear execution pathway. Even more impressive than these is Wendy's ability to build and rally an empowered team around these efforts.”
“Wendy can take concepts, often not fully formed, and build strategic vision around them, create a clear pathway and then lead teams to deliver on that vision.”
“In Wendy, you'll find a rare leader who has the remarkable ability to simultaneously drive business results and foster the growth and development of her team. She is a connector, highly curious, and fiercely driven. Along with her passion, dedication, and unwavering commitment to excellence make her an invaluable asset to any organization.”
“[Wendy] is one of the most impactful leaders I have worked with, connected to the ultimate customers of her work and her organization's, and a powerful advocate to executive leaders on the ground truth of where an organization's strategy is heading. She provides key insights that can help organizations weather storms in the horizon while keeping employees and leaders grounded in the mission. ”